Schema is the closest thing to a direct channel with extraction systems, and most deployments are broken or decorative. We write the full JSON-LD graph, validate every block, and connect it into one entity.
Six workstreams, one senior team, every hour logged.
Every existing block inventoried, validated, and severity-ranked, duplicates and conflicts flagged at the source.
One Organization anchor with Service, Article, Review, and Breadcrumb nodes connected by ID, not floating.
Question markup mirroring visible content at extraction length, the highest-ROI blocks on the web.
Price, availability, and ratings synced from live inventory for e-commerce rich results.
Every block tested before ship and re-tested after CMS updates, because themes break markup silently.
A schema score with evidence, so the invoice maps to a number leadership can see move.
Every service on this site bills at the same senior-specialist rate. No packages, no retainers, no lock-ins: you approve a written hour estimate before we start.
Professional services
Stacked plugins had injected three conflicting graphs and 63 validation errors. Deletion first, then a connected rebuild: score 31 to 91 in ninety days, and 47 featured snippets followed the eligibility.
More case studiesschema score
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snippets won
“Map pack in three suburbs and the phone actually rings now. Local SEO that behaves like a trade, not a mystery.”
“Their briefs turned our writers into a citation machine. Six LLM mentions became forty in two quarters.”
“Technical debt from three migrations, cleaned up with surgical changelists our devs could merge same day.”
Twelve straight answers before you ever get on a call.
It improves eligibility and click-through: rich results, snippets, and AI understanding. Paired with extraction-shaped content, the ranking effects follow.
Plugins inject defaults and frequently duplicates. The audit almost always finds conflicts, and conflicting markup is worse than none.
Eight do most of the work: Organization, FAQPage, HowTo, Article, Service with Offer, BreadcrumbList, Review, and WebSite. We deploy those first, everything else by case.
WordPress, Shopify, and WooCommerce directly; other stacks get ready-to-merge code with placement instructions.
Quarterly, and after any theme or plugin update. Eligibility gets revoked silently; the calendar is the only defense.
Yes. Entity declarations feed how models describe and recommend you, which is why the graph must say one coherent thing.
Every service bills at the same senior rate. You approve a written hour estimate before any work starts, and every invoice ships with a task-level time log. No packages, no minimum retainers, no lock-in contracts.
Senior specialists with 8 or more years in search, supported by our AI search research team. We never hand delivery to juniors or outsource it; the person on your kickoff call is the person in your account.
Most engagements kick off within 2 business days of an approved estimate. Urgent fixes, penalties, migrations, or launch deadlines, can start same-day on request.
Yes. We serve the US, UK, Australia, and the Middle East daily, with overlapping working hours and reporting aligned to your time zone.
A monthly report your leadership can actually read: rankings, answer-box and AI citation coverage, work completed with hours, and the plan for the next cycle. Dashboards on request.
Yes. Because billing is hourly against approved estimates, there is nothing to cancel. Finish the current approved scope, or pause it, and you owe nothing further.
Practitioner guides related to this service.
Out of dozens of types, eight account for most snippet and citation wins. Deploy these first and validate every block.
Google does not warn you when markup breaks eligibility. The rich result simply never appears.
Price, availability, and stars in the result raise click-through before rankings move an inch.
Tell us the goal. We reply within one business day with a plan and a written hour estimate at $45/hr.
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